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How Tanduay Is Shaping the Future of the Bartending and Hospitality Industries Through Its Rum Masterclass

Tanduay has long been known for its rich heritage and its place in the country’s drinking culture. Since the 1800s, it has produced bottle after bottle of rum that has become part of both big and small celebrations. Beyond the product, however, the brand has also been investing in something that is just as important. “Tanduay is very active in building appreciation for rum through grassroots engagement and education. It is our way of investing into the future, as students and young professionals are the next generation that will be shaping not just the rum industry, but the bartending, hospitality, and tourism industries as well,” said Gem Leonard Boy, Tanduay Brand Manager. One of Tanduay’s efforts in rum education is the Tanduay Rum Masterclass. “The Tanduay Rum Masterclass was developed to introduce and deepen students’ appreciation and excitement in the bar and beverage industry and understanding of rum, not simply as a beverage that is part of the subject but as a product shaped b...
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From Promise to Proof: Allianz PNB Life Strengthens Financial and Community Resilience for Filipino Families

As Allianz PNB Life marks 10 years in the Philippines, the insurer posts 98% growth in new business while expanding financial solutions and sustainability partnerships that help Filipino families become more Panatag. Allianz PNB Life (AZPNBL) marked a decade of serving Filipino families at a media briefing themed "From Promise to Proof," showcasing how its commitment to securing the future of Filipino families continues to translate into meaningful results through business growth, customer trust, innovative solutions, and community impact. At the heart of AZPNBL’s success is the trust Filipino families continue to place in the company. Reflecting this trust and the strength of its growth strategy, AZPNBL ranked third in the Philippine life insurance industry in terms of consolidated New Business Annual Premium Equivalent (NBAPE) in the first half of 2026, according to the latest Insurance Commission data. The company recorded Php4.59 billion in NBAPE, a key measure of new bus...
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Negros Trade Fair marks 40 years of championing MSMEs with SM Supermalls

  One afternoon at SM Aura was enough to show why generations of shoppers have made the Negros Trade Fair a much-awaited celebration. The Association of Negros Producers (ANP) , together with SM Supermalls , officially launched BÚTLAK: The 40th Negros Trade Fair with a preview that brought together the flavors, fashion, craftsmanship, stories, and creative spirit of Negros. From September 22 to 27, 2026 , the landmark anniversary edition will bring 178 brands from the Negros Island Region to the SMX Convention Center Aura . Unveiled during the media launch, the official BÚTLAK video sweeps across Negros—its landscapes, landmarks, fashion, and artistry—bringing the island’s creative spirit to life. A Journey to Negros—Without Booking a Flight! One of the media launch’s most evocative moments was the unveiling of the official BÚTLAK video. Taking viewers through the places, flavors, craftsmanship, and stories of Negros, the film offered the kind of visual journey that could make an...
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SM Job Fair marks 500th milestone, expands access to jobs and future-ready skills

  For thousands of Filipinos, finding the right job begins with having the right opportunity within reach. SM Job Fair marked a major milestone while widening access to employment and skills development—from celebrating its 500th nationwide job fair and bringing SM Group employers directly to communities, to working with the Technical Education and Skills Development Authority (TESDA) to connect technical-vocational training with careers. Together, these initiatives reflect SM Supermalls’ continuing commitment to make the journey from preparing for work to finding meaningful employment more accessible to Filipinos. OPPORTUNITIES WITHIN REACH. Across SM malls nationwide, jobseekers are finding new ways to connect with jobs, skills, and brighter possibilities. 500 JOB FAIRS—AND COUNTING!  On August 12, SM City Daet hosted the 500th SM Job Fair , marking an important milestone in SM Supermalls’ nationwide jobs advocacy.  As of its 500th Job Fair, the program has connecte...
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