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BEST NEW Firsts in Cebu: Little Escapes Made Just for You

  This month, Metro Cebu welcomes you with feel-good flavors, playful finds, and cozy new spots to enjoy. With the long weekends giving more time to unwind, it’s the perfect chance to explore something new—whether you’re craving a quick bite, refreshing your routine, or simply slowing down. In this bold new era of SM Supermalls, evolving finds are waiting for you–where everything is thoughtfully chosen to match the way you live from hanging out with friends to relaxing solo. From dining to lifestyle, these new experiences are here to make everyday moments in the spaces you already love even more special, because we truly got it all for you here at SM Supermalls. Where Delight Awaits You in SM City Cebu In the heart of the city, SM City Cebu keeps things exciting with spaces and experiences that feel fresh. Its expanded mix features curated brands, exceptional dining, and premium finds—all handpicked to fit the way you shop, connect, and relax. From carefully selected lifestyle pick...

SM Prime: Shaping a Decarbonized Future for Malls

  With the 30 th Conference of the Parties (COP30) taking place in Belem, Brazil, this November, the momentum to focus on lasting solutions for the planet’s climate crises comes at its most critical time.  For SM Prime Holdings, Inc., this means that the journey to Net Zero by 2040 becomes more than a unifying force across its portfolio; it is the goal for strengthened implementation, sound partnerships, and collective resilience.  (Photo caption) The 2MWp rooftop solar photovoltaic system installed at MOA Square—developed with TotalEnergies—generates approximately 3,000 MWh of clean energy annually, reducing an estimated 1,430 tons of CO ₂ emissions each year.  Empowered partnerships  Security, affordability, and sustainability – these are known as the “energy trilemma” – challenges presently faced by businesses. It’s especially relevant for the future of property development and urban resilience.  (Photo caption) SM Prime continues forging strategic par...

BEST NEW Firsts in Davao: Finds You’ll Want to Gatekeep

  A new vibrant energy is buzzing through the city as more stores open at SM Lanang, making Davao even more truly madayaw . Here, every new discovery is made for you—from trendy, crave-worthy dishes to fashion and entertainment experiences worth showcasing on your grid. In this new era of SM Supermalls, exciting finds await, each reflecting how we continue to grow and evolve with you. With thoughtfully chosen flavors and styles that can match any Davaoeño’s discerning taste, every visit is sure to turn into a story worth sharing.   All the Cuisines You’ll Love Craving hand-pulled udon noodles? Or perhaps an entire feast of international cuisines? Whether it’s your favorite bowl of Japanese favorites or an elevated spread that calls for a few more plates, enjoy carefully selected dining experiences to satisfy every appetite. Hakura Udon - Opening its first Mindanao branch at the 2nd Level, North Wing, inviting Davaoeños to savor authentic Oriental flavors. Here, you can enjoy...

Securing Tomorrow’s Supply: SM City Baguio Turns Rain into Resource

As water security continues to challenge communities across the Philippines, SM City Baguio is demonstrating how innovation and sustainability can coexist. Through its rainwater treatment facility, the mall treats rainwater to convert it into potable water, helping secure tomorrow’s water supply for its operations. (Photo caption) Nestled in the highlands, SM City Baguio showcases how natural abundance can be harnessed sustainably through its rainwater treatment facility. Baguio City experiences frequent rainfall but limited water resources. Water supply from the Baguio Water District is rationed, with some neighborhoods receiving water only twice a week, which they use to fill up their water tanks. When this runs out, residents depend on deliveries from private water companies.  SM City Baguio’s pioneering system captures, treats, and stores rainwater to potable standards, producing up to 150 cubic meters of safe drinking water per day, with the capacity to double production to 3...

COMELEC and SM Supermalls Renew Partnership for Voter Registration and Mall Voting for the 2026 Barangay & SK Elections

  COMELEC Commissioner Rey E. Bulay and COMELEC Chairman George Garcia, together with SM Supermalls Vice President for Mall Operations Junias Eusebio and Assistant Vice President Royston Cabunag, formally ink the renewed partnership for Voter Registration and Mall Voting for the upcoming 2026 Barangay and Sangguniang Kabataan Elections (BSKE).   The Commission on Elections (COMELEC) and SM Supermalls formally renewed their partnership for the Voter Registration Program and Mall Voting implementation for the 2026 Barangay and Sangguniang Kabataan Elections (BSKE) through a Memorandum of Agreement signing held on December 2 at the COMELEC Office in Intramuros, Manila. The renewal marks another milestone in both institutions’ shared commitment to making voter services more accessible, safer, and more convenient for Filipinos nationwide. In his message, SM Supermalls Vice President for Mall Operations, Mr. Junias Eusebio, highlighted the remarkable growth of the partnership over t...

BEST NEW FIRSTS IN METRO MANILA: Lifestyle and Looks Made for You

  Metro Manila is all about choice—every turn offers something new to try or take home. This season, SM Supermalls brings you openings that spark curiosity, invite you in, and leave you wanting more. From fresh fashion drops to lifestyle essentials, each find is designed to fit seamlessly into your life while adding that extra something you didn’t know you were missing. At SM Supermalls a bold new era full of evolving finds await—each one thoughtfully chosen to bring fresh styles, unique experiences, and everyday essentials that meet the dynamic lifestyle of every Manileño shopper. It’s truly a space that adapts and grows with you, proving time and time again that SM’s got it all for you. Step into your Stride Ready to move through your day in style? These curated picks bring you footwear and apparel that combine premium comfort, performance, and design—so every step looks as good as it feels. REV* - Step up your style game with REV, making its Philippine debut at the 2nd Level of ...

SM City La Union Boosts Climate Resilience with Rainwater Catchment System

  With climate change driving heavier rains and more frequent floods, proactive flood prevention has become a key part of building resilient communities.  SM City La Union, now the 30th mall of SM Prime Holdings, Inc. (SM Prime) that features a rainwater catchment facility, expands its network of climate-resilient infrastructure nationwide. For SM Supermalls, catchment facilities are designed to collect and store large volumes of stormwater, preventing runoff that could otherwise overwhelm drainage networks.  During heavy rainfall, the catchment temporarily holds stormwater, allowing gradual discharge through proper channels. Collectively, SM City La Union’s underground rainwater catchment system can provide a total capacity of 760 cubic meters  (Photo caption) The newly opened SM City La Union becomes the 30th SM mall to install a rainwater catchment system, supporting thousands of residents in flood-prone areas and demonstrating how business innovation protects co...